Hard Rock Hotel at Universal Orlando Turns Pink for Breast Cancer Awareness Month

October 9, 2026

If you’re heading to Universal Orlando this October, you can’t miss it! The Hard Rock Hotel is glowing pink all month long for Breast Cancer Awareness, and it’s a great cause.

All throughout October, the hotel is running pink themed experiences with a portion of proceeds going to the Florida Breast Cancer Foundation and the American Cancer Society.

Hard Rock Hotel Orlando

Here’s what’s happening:

The Genie Transportation Services

• The whole hotel is lit up pink, the exterior lighting alone is worth the trip.
• $5 from every Acoustic Brunch at The Kitchen (every Sunday) goes to charity.
• Select guest rooms have pink sheets, with 5% of those rooms’ revenue donated.
• Signature pink cocktails at Velvet Bar, The Kitchen, and beachclub, 1 from each one supports the cause.
• An exclusive sundae at Emack & Bolio’s, $1 from each sundae donated.
• The chefs are wearing Pinktober chef coats all month long.
• Team members are walking in the Orlando Making Strides Against Breast Cancer walk.

I love when a hotel stay can do some good. If you’ve got a Universal trip on the calendar this month, this is a pretty wonderful reason to make Hard Rock Hotel your home base. It’s a beautiful hotel, you’ll love it!

Stay tuned to The Main Street Mouse for more Universal Orlando news as we see it!


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Michele Atwood Founder & Editor-in-Chief, The Main Street Mouse
Michele Atwood is the founder and Editor-in-Chief of The Main Street Mouse, one of Florida's leading Disney and theme park news sources since 2010. A credentialed Disney Partner and media professional, Michele serves as a theme park contributor and insider for Fox 35 Orlando and WDBO radio covering Disney and Central Florida attractions. Michele has also contributed to the Orlando Sentinel, WESH 2, and Spectrum News 13. Michele is the published author of four books — "Moving to Main Street U.S.A.," "How Many Sleeps Till Disney?," "How Many Sleeps Till Disneyland?" and "Daydream Believing: Confessions of a Grown Up Princess" and is co-owner of and Lost Princess Apparel. With over a decade of hands-on coverage of Walt Disney World, Disneyland, Disney Cruise Line, and Central Florida theme parks, Michele brings firsthand expertise and media access to every story she covers.


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